Lisa Larter, owner of TELUS dealership Parlez Wireless, has embraced social media as a means to reach out to customers and build sales channels. Here she discusses how Twitter in particular has proven to be an effective tool.
Posts Tagged ‘social media’
Parlez Wireless gets down to work to promote itself out of the recession
by Leo Valiquette - Sunday, June 28th, 2009When Lisa Larter, owner of successful TELUS retail store Parlez Wireless on Innes Road, saw the recession setting in, she realized there were only two options: sit back and take the punches, or take action and devise a strategy to not only survive but thrive.
“We knew we had to proactively re-engage with existing customers and [...]
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