1. Do as much marketing as you can afford.
There is ample evidence from past downturns that the company that maintains its marketing spend through the downturn exits the downturn in a far better position than its competition. Even in the worst of times, there is still business to be written, markets to be taken and [...]
Posts Tagged ‘SEO’
Google Analytics
by Survive and Thrive - Wednesday, July 8th, 2009Google Analytics is Google’s enterprise-class web analytics solution that provides insights into your website traffic and marketing effectiveness.
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Google Keyword Tool
by Survive and Thrive - Wednesday, July 8th, 2009The Google Keyword Tool is a keyword analysis tool that helps you to understand which terms are being used by your audience when they search for topics, goods and services online. Working these terms into your website will help make your content more relevant and your website more easily found by search engines.
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How to be sure you can be found online
by Chris Biber - Wednesday, July 1st, 2009Chris Biber of Searching Works discusses how a business can ensure it can easily be found online by potential customers, which begins with a fundamental understanding of its target audience.
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Reaching new buyers through effective Internet Marketing
by Chris Biber - Sunday, June 28th, 2009Whether you’re a startup with limited resources, or a long-established company with a proven track record, online marketing has fast become a compelling part of your marketing toolbox. It offers unique opportunities to conduct market research, to engage with your target audience and to generate leads.
The 4 Bees
Four interdependent steps are required to make this [...]


