Think about the last time you bought something important. Was it today? This week? Last month? Focus on the sequence of events leading up to that moment when you finally, irrevocably decided to buy it – was it important for you to see it, touch it, read the specifications, or maybe just hear an independent [...]
Posts Tagged ‘sales training’
If you were sitting across the table, would you listen to your sales pitch?
by Trevor Wilkins - Friday, July 3rd, 2009
The first step in turning ’selling pressure’ into a ‘Two-way Street’ that really works
by Trevor Wilkins - Wednesday, July 1st, 2009Trevor Wilkins and Eve Luecke of Holis Associates demonstrate Four See — a simple yet extremely effective exercise for gaining insight into the motivations, concerns and agendas of the individuals you are trying to influence or sell to.
Where will you take your business in the next 18 months?
by Terry Ledden - Sunday, June 28th, 2009Despite the current economic conditions, opportunities are plentiful for those who are willing to invest the energy to uncover them. Demonstrating the traits of good leadership is crucial, but first, here are specific areas on which to focus when developing your strategy for growing your business.
Your business
You need to be very focused on your target [...]
Recession busting sales practices shouldn’t wait for a recession
by Terry Ledden - Sunday, June 28th, 2009Successful organizations that regularly surpass their competition are those which continuously invest in achieving maximum performance from their sales team regardless of the prevailing market conditions.
Too often when times are good and new business is relatively easy to find, business owners and managers slip their grip on the reins. Less effort is expended on keeping [...]
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