Posts Tagged ‘neuro linguistic programming’

If you were sitting across the table, would you listen to your sales pitch?

by Trevor Wilkins - Friday, July 3rd, 2009

Think about the last time you bought something important. Was it today? This week? Last month? Focus on the sequence of events leading up to that moment when you finally, irrevocably decided to buy it – was it important for you to see it, touch it, read the specifications, or maybe just hear an independent [...]

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The first step in turning ’selling pressure’ into a ‘Two-way Street’ that really works

by Trevor Wilkins - Wednesday, July 1st, 2009

Trevor Wilkins and Eve Luecke of Holis Associates demonstrate Four See — a simple yet extremely effective exercise for gaining insight into the motivations, concerns and agendas of the individuals you are trying to influence or sell to.

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