How to use Twitter as a business development tool

By Lisa Larter - Thursday, July 2nd, 2009

Lisa Larter, owner of TELUS dealership Parlez Wireless, has embraced social media as a means to reach out to customers and build sales channels. Here she discusses how Twitter in particular has proven to be an effective tool.

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Lisa Larter

Lisa Larter is the owner of Parlez Wireless, a TELUS dealership located in Orleans, and a mentor at the OCRI Entrepreneurship Centre.

Category: Case Studies, Video Vignettes.
Industry: Retail
Functional Area: Marketing
Tags: , , , , , , ,

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